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Author Name    HINE, THOMAS.

Title   The Total Package: The Evolution And Secret Meanings Of Boxes, Bottles, Cans, And Tubes.

Binding   h

Book Condition   Hardcover with dustjacket. Very good condition.

Edition   First Edition.

Publisher    Little, Brown and Company, Boston:1995.

ISBN Number    0316364800 / 9780316364805

Seller ID   13796X1

Packages understand you better than you understand packaging, and this book will tell you why. It is a delightful and erudite exploration of the way modern packages play on our deepest fears and desires to sell us germ-killing soap or high-profile vodka. Includes an Index.

(Key Words: Packaging, Boxes, Bottles, Cans, Tubes, Advertising, Design, Popular Culture, Psychology, Waste, Supermarkets, Regulation, Modernity, Marketing, Glass, Emotion, Color, Brand Names, Automobiles, Thomas Hine).

Price = 10.31 USD

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