BANDLER, RICHARD; LA VALLE, JOHN.
Title Persuasion Engineering.
Book Condition Hardcover with dustjacket. Very good condition.
Edition First Printing.
Publisher Meta Publications, Capitola: 1996.
0916990362 / 9780916990367
Seller ID 8789X1
Explains how we use our communicating processes to generate behaviors which unconsciously stand out on their own and speak for themselves. Covering everything from the sales process through to the close, the text considers the human communication processes present in a wide range of situations.